You’ll often hear our team use the phrase, “Always be launching!” What we mean by that is don’t have one Launch Weekend, and then pack up the Launch Kit and stow it in that room in the rectory basement that no one ever goes in.

The Launch Kit is meant to be used all the time. For instance, your Launch Kit included a banner that is specific to your parish. Keep it up!

It’s a good idea to move the banner from time to time, since people get used to seeing it. You might put it in the narthex for a few weeks, and then move it to your parish hall. You might put it in the school or religious education entrance for awhile. The point is, you’ll always have new people who will see it for the first time, and you might have parishioners who’ll simply notice it for the first time. In any case, keeping that banner front and center is a great way to remind people to use myParish App.

We spent some time talking with Kathryn Mulderink at St. Isidore Catholic Church in Grand Rapids, MI. She shares some great “always launching” tips here: