Maybe you’ve just launched myParish App. Maybe your parish launched awhile ago. If your parish chose to use this tool, you want it to be successful. You want people to use it again and again. You know it’s a great tool, but …
How do we make myParish App a successful communication tool for our church?
Two easy ways:
- Send out a message early in the week.
- Send out another message later in the week.
We know: that sounds ridiculously easy but it works! Parishes that have folks engaged and using the app are ones that send out two messages a week. (There are some other things too, but this is a good place to start!)
For instance, the admin at your parish might send out a Tuesday message with a push notification: “Don’t forget to purchase your tickets for the Knights of Columbus’ Polish Dinner on April 22. Tickets are available after all Masses this weekend.”
On Friday, the admin’s message might be: “We look forward to seeing you at Mass this weekend. With the Lord there is mercy and fullness of redemption. Mass times are Saturday at 5 p.m. and Sunday at 9 a.m. and 11 a.m.”
This way to keep people engaged and looking at the app on a regular basis is not only easy, it takes almost no time! Commit to sending out two messages a week, and see what happens with activity on your parish’s app.